X FACTOR WINNER MELANIE AMARO PERFORMS AT PEPSICO SUPER BOWL PARTY
Melanie Amaro, THE X FACTOR 2011 winner enjoyed her first Super Bowl in Indianapolis by appearing on many red and blue carpets for the worlds media, performing at the Pepsico Pre-Super Bowl party and many events including the The Pepsi Fan Jam Concert Series and the Pepsi Rookie of the Year Awards during NFL Honors.
Amaro's appearance in Pepsi's Super Bowl XLVI spot is part of her historic grand prize win on FOX's, THE X FACTOR. The deal also includes a $5 million recording contract for the winner, making it the largest guaranteed prize package in television history.
During the commercial, Amaro performs a song she recorded exclusively for the ad, a contemporized version of RESPECT, by Otis Redding, and made popular by the "Queen of Soul" Aretha Franklin. Pepsi fans who "Shazamed" the spot during the big game were be able to view Amaro's music video for RESPECT.
Set in a rock-fantasy version of medieval times, the 60 second commercial features Melanie Amaro performing in front of a "royal court of rock," including Elton John's character, the King. The ad establishes Pepsi as the brand for people who are not afraid to take a chance, raise their voice and give it their all.
Diana Rocco spent time with the future recording star and has more from Indianapolis...
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