Jumei.com Celebrates IPO on the New York Stock Exchange
Executives and guests of Beijing, China-based online beauty retailer Jumei.com visited the New York Stock Exchange (NYSE) to celebrate the company’s initial public offering. Jumei.com began trading on the NYSE on May 16, 2014 under the ticker symbol “JMEI”.
In honor of the occasion, Jumei.com Chief Executive Officer Leo Ou Chen, joined by members of the company’s management team, rang The Opening Bell at the NYSE.
Jumei (NYSE: JMEI) is China’s No. 1 online retailer of beauty products as measured by gross merchandise volume, with a market share of 22.1% in 2013 according to a
commissioned research report by Frost & Sullivan. Jumei’s internet platform is a trusted destination for consumers to discover and purchase branded beauty products and fashionable apparel and other lifestyle products through the Company’s jumei.com website and mobile application.
Approximately 49% of Jumei’s gross merchandise volume was generated through its mobile application in the first quarter of 2014. Leveraging its deep understanding of customer needs and preferences, as well as its strong merchandizing capabilities, Jumei has adopted multiple effective sales formats to encourage product purchases on its platform, including curated sales, online shopping mall and flash sales.